How we work
Our model consists of diagnosis, strategy, and tactics. Through several steps in this model, we ensure the right foundation for your marketing and develop effective and accurate communication for your company or brand. We are committed to ensuring both top-line and bottom-line growth for our clients.
Experience
We have extensive experience in a wide range of categories, from FMCG to media, technology, banking, telecom, retail, and the automotive and aviation industries.
Examples of organizations and brands our employees have worked with include: Lufthansa, Mondelez, JDE, Bosch, Link Mobility, PepsiCo, Orkla, Essity, Maarud, Tine, Vipps, Aller Media, Friele, Autopay, REMA 1000, Midsona, Johnson & Johnson, Chiquita, Unilever, Canon, Delonghi, Hugo Boss, Epson, Sony, Sparebank 1, L’Oréal, Falck, Lindex, and Hyundai.
Merging Creativity,
Insight, and Strategy
We understand that creativity is at the core of any successful campaign or project. At the same time, we know that creative work based on thorough insights and solid strategy yields the best results. For us, it’s not just about having great ideas but ensuring that these ideas are grounded in a deep understanding of the market, target audience, and underlying trends.
Powered By AI And Technology
We offer a suite of AI tools designed to perform growth analyses for our clients, grounded in evidence-based marketing theories. Our comprehensive approach examines everything from distinctive assets to positioning and growth opportunities. While AI tools provide the foundation for discussions and hypotheses, true success comes from combining these tools with the expertise and experience of our skilled professionals.
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No time to keep up with the latest news or read all the books? Relax. We’ve got it covered. Leave your email for our monthly newsletter on marketing and communication news. From time to time, we will also provide our advice and recommendations to ensure your growth.
Our Services
We offer a comprehensive range of services spanning insight, strategy, communication, sales support, and execution, designed to help organisations grow. We collaborate with trusted partners when needed to ensure high-quality production and delivery, and we work seamlessly alongside your existing agencies, suppliers, or in-house teams.
Our services can be engaged individually, combined into tailored projects, or delivered through longer-term interim and embedded roles, giving you the flexibility to choose the level of support that best fits your organisation’s needs.
Services Overview
Communication
Insight/Research
Strategy
Customer Journey
Sales & Key Account Support
Interim & Embedded Support
Production
Services Overview
Communication
We help you craft communication strategies that change minds and build memory structures that shape future behaviour. This includes everything from defining distinctive assets and visual expression to advertising and creative solutions that capture attention and deliver results. We also support budgeting and prioritisation - deciding which messages should reach which audiences and when to focus on long-term brand-building versus short-term sales activation.
Insight/Research
Customer-centric organisations start with better decisions. Who are your customers? What do they think? How do they enter the category? What does the market look like, and which segmentation bases actually matter? We provide insight that answers these questions and lays a solid foundation for clear objectives, strategic choices, and sustainable growth.
Strategy
To succeed, you need the right objectives and a strategy tailored to your organisation’s reality. We help define clear, relevant objectives and translate them into a coherent strategy covering positioning, targeting, and funnel design. Rather than overwhelming organisations with complex frameworks, we focus on simplicity grounded in rigorous analysis of your company, category, and customers. The result is a strategy that balances focus on high-value segments with the smart use of broad reach, aligns brand-building and sales activation, and creates the conditions for efficient growth over time.
Customer Journey
Some brands operate with simple journeys and few touchpoints. Others depend on complex ecosystems where many stages influence conversion - such as search, digital experiences, customer service, sales meetings, retail, and post-purchase interactions. We help you map the full journey, identify what truly matters to customers at each stage, and improve experiences where they have the greatest commercial impact.
Sales & Key Account Support
Strong brands and strong sales should reinforce each other. We support sales organisations and key account teams by translating strategy into practical sales tools, narratives, and priorities. This can include value propositions, category arguments, sales presentations, and alignment between marketing and sales - helping teams win deals, grow key accounts, and build long-term customer value.
Interim & Embedded Support
Some challenges are best solved over time, not through short projects. We offer interim and embedded support where we work closely with your organization over a defined period, acting as an integrated part of your team. This can include strategic leadership, marketing or brand responsibility, commercial support, or coordination across agencies and partners. By being close to day-to-day decisions, we ensure continuity, faster execution, and stronger alignment between insight, strategy, communication, and sales-while still contributing an external perspective and independent judgment.
Production
Great ideas need great execution. Through trusted production partners, we help bring strategies and concepts to life across design, content, and activation. Our role is to ensure quality, consistency, and strategic coherence from idea to finished delivery - so production supports brand-building and commercial goals rather than becoming an isolated execution task.
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About Us
Brailey is a relatively new company built on many years of experience and dedicated to helping our clients achieve growth. We specialise in marketing and communications and have worked with clients across a wide range of sectors. We are conveniently located in Oslo, Norway.
Contact our CEO for inquiries
Espen Hermansen
CEO
- E-mail: espen@brailey.no
- Phone: +47 98 000 888
The CEO and founder is Espen Hermansen. He has worked with a variety of brands and organisations. He has also written the book ‘Entrepreneur – Learn to Start and Run Your Own Company,’ which is sold through bookshops, libraries and educational institutions.
Contact Us
We’d love to hear from you! Please fill out the form below and we will get in touch with you as soon as possible.
Contact Info
Phone
Adress
Parallellen 50, 1435 Ås
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